It seems home based business opportunities are a bit more common in the US than in Europe. However the European marketplace is quickly catching on to the phenomenon of home based business and network marketing. The advantages of a home based business are evident: low cost, flexible working hours and tax benefits, to name but a few. But these advantages have pretty much been there for many years, so why the sudden growth? Why do so many people start their own home based business right now, and why would network marketing be a good thing to consider for so many others?
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